The Art Of Sales: Remarkable Products and Services to Acquire Customers

Learn. Discover. Grow; Scaling Your Micro Business

In almost all instances business start out of some noble idea that someone built up from different encounters. You saw someone else business and you thought like it is very cool to start same business mainly because it seemed like customers are many and if you start the same you would as well get enough customers.

Executive Barber Shop

Daniel took up the challenge of starting a baber shop out of the encounters he had with someone else business. He happenned to be a customer of onother barber shop within the estate he was living and realised that the estate was growing and would be prudent to start one for himself to tap growing population.

The basic drive for Daniel was feeling that it would be an automatic results for customers to start getting services from his barber shop. He was assured within himself that the business will just pick and break even.

The investment that Daniel did on his business was over $10,000 which made his shop to be the most beautiful within the estate. For sure it was. In the mind of Daniel he was doing it to overshadow the existing well known barber shop and customers would flow immediately. That approach overshadowed all other business preparedness strategy and his barber shop started operations.

After six months Daniel closed shop because of pure frustrations; lack of customers which led to his inability to cover expenses. Daniel was right, he dint have any other option other than close the shop. That was most logical decision.

Business making is an art. Form all angles and if you miss to craft it right, it will definately come out as something else and not business. May be a hobby.

Acquiring customers- Sales

As for many, you start business not considering the fact that you started it to serve customers and not anyone else. The business you have is for customers. They are the ones that will bring money for you to sustain the business. After all other preparation, do you have a well set strategy of how you will acquire customers to buy and bring you cash. Not just prospective customers who knows your business, but those who will make real purchase.

The real act of business making is in selling. That is the ulimate test of a business that will sustain. No wonder a grocer can sustain many years and a technocrat posh business barely sustain one year just out of mere ability for the grocer to make daily small sales.

Creating a daily system of actions that would keep on bringing customers to make purchase is one of most original pillar to sustain your micro business. You just need keep imagining how the type of customers that relates with your product or service would be attracted more and more.

Make the art of selling your daily role. Imagine more. For such barber shop, may be work with gate keepers of upcoming estates to redirect customers to you. Imagining of how you will be making sales, is one of primary item item at planning phase of your business.

It will create a very competitive edge for your business. It will create edge in a crowded business arena. Pleading with customers sounds sweet to them. Plan how and do it for your micro business !

We are here to empower you on how to grow your micro business. Take the challenge from our materials.

Every business is scalable. Learn and discover how to grow your micro enterprise.

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Hope you keep learning and growing…

Gachoka

 

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