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The # 1 Reason Your Business is Bleeding Without Your Control
Learn. Discover. Grow your micro business
We believe that businesses are systems of interlocked processes but have definite points of control.
Many business leaders have never understood the real point of control to trigger synergy and growth.
We believe design of prime operations that should drive your business is the sole epitome to regain control of the direction you want your business to take.
No wonder many businesses have a free flow system that yield very minimal results. They only experience same customers year in year out, same level of sales and ultimately start draining because you have tried lots of means but not working. Actually, you start losing sales which is the primary reason you started the business.
Finally, you find yourself blaming all manner of issues why your business is sinking. Including how your local economy is bad, customers are no longer within your area, your processing machines are old and rest.
Imagine that current world population is 8B. Expected growth rate of world population is 0.75% and in year 2030 it will be 8.5B.
This confirms that someone will start same business you are doing and become a Billionaire whereas your business might sink during the same season.
Business Design:
Business designers think about how every element of the business model affects the consumer and client experience.
By engaging the art of business designing you unlock your mind to create an image how elements of your business operations collaborate for one key purpose of creating great consumer and client experience.
It set your day today work for customer satisfaction including surpassing that satisfaction.
Facets of Business Design:
Facets of business design are the control points which would be considered main driver of your business results. The only sole results you started business is to be profitable, grow and remain sustainable.
Your human believe system might have taught you something different including that your competitors use witch craft to out run you and bring you down. It is high time to realize that your mind need a fresh bite and start experiencing the world of business design thinkers who have been supporting great brands you know of like NIKE, SAFARICOM, KFC ,EQUITY Bank and others
Brands
Prime Components for Business Design:
Your Product
Your Offer Value to customer
Your Journey to Customer
Your Operational Processes
Your Product Offer:
You started a hotel business for selling food. For you the customer needed just food because you believe every human being must get hungry. Your menu and business is selling food.
You started a shop business for selling different merchandise so that any person who passby can find at least something to buy
You started a clothe boutique selling new clothes from Turkey because you are hearing population needs turkey silk clothes.
This mentality will not work at all. It will just make you any other person.
The product you are offering need to respond and target a specific market that is known or you have started journey of knowing it.
You may say I offer clothes from Turkey targeting working class women. This will definitely connect with growing market.
You may say I offer product of food with menu for African dishes for people with ability to pay Kshs 300 per plate. This will catch specific market
Your Offer Value to Customer
Customers will never buy a product. Customers buy an experience. It is high time you define which is that experience that will make customer come and buy.
A food business may define customer experience like African value-added food. Onother value would be cleanest place ever. Onother value would be best customer service with full attention to customer since first second of entrance to last second of leaving.
Check why best hotels in the world rock https://www.theworlds50best.com/hotels/list/1-50 . Others would be unreasonable hospitality like https://www.elevenmadisonpark.com/ who became world best.
Your Journey to Customer:
You have the best value for your customer. It is well know to you. However how will the right customer notice where to get that product or service.
Secondly for you as the business owner can you describe where is the customer you open every day to target.
Start analyzing the key points that your customer is found. Example, selling great clothes for working class women. You may realize they always go to specific salon to do their make ups. It is therefore high time to create partnership with that salon.
That will be the greatest rewarding journey to customer. You will definitely increase chances of getting more customers.
Your Operation Processes
When you manage to bring customer to your business, it is very very shameful to learn that when they seek your service or product they end up being frustrated by your internal processes.
Example include unnecessary waiting time. Would you be able to promise your customer with certainty that it would take how many minutes to get a service soon they visit your business.
Pizza Inn once promised customer that Pizza should take some specific Minutes from time you order. If it doesn’t meet that you get a free Pizza.
Your processes much embrace operation excellence by continually employing improvement system. This will be an automatic happy customer, repeat customer and no internal losses.
CONCLUSION
We believe design of prime operations that should drive your business is the sole epitome to regain control of the direction you want your business to take.
Business operations is a coordination of thinking. Where you perceive this, you don’t need to be an expert of thinking but you will be ready to seek right help to help you.
After all you start business to grow it beyond yourself and make it a movement through right support system.
P.S.
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