Your Over Consumption is Killing Your Flow

‘’Simplicity, clarity, singleness- These are attributes that gives our lives power and vividness and the joy as they are also mark of great art’’ - Richard Holloway

2025 year is done.

I have been listening much of general talks and jokingly on face of it. Most comments have been in line with – how much have you achieved in that year.

As I dig deeper, this is a more sentimental comment than it looks on face of it.

It digs deeper and is deeply attached to those people hearts

Most of us, mainly if you are running business, our environment is over 70% un structured and therefore calls for every day personal alignment and pick how to structure.

Year 2025 have been one of year I have seen highest level of expressiveness driven by politicians, socialites, celebrities and ordinary citizens.

I guess mainly due to availability of free digital platforms to allow such personal expressiveness

I am also convinced the younger generation will grow to be more super expressive because they are maturing at time when this is norm of humanity world wide

What am I saying…

With all this expressiveness right in front of our eyes, every day, every hour, every minutes-we are definitely becoming influenced knowing or unknowing.

First influence is how fast we are becoming over consumers

On everything- information, food, clothing, movements and so on

Follow that general comment about how much have you achieved in that year

Follow it down deep into the heart to understand what does it really mean for you

Why you need understand it

In search of clarity, your movements will be all over

Your heart and spirit will naturally keep demanding identity for your true clarity

You will not stop it

Until you give it that, it’s unending pressure from within yourself

This is one single most trap that will hold you up in rat race

Looking and engaging in everything

Engaging in everything have cost and will continue costing you arm and leg

That’s why you need follow down deep your heart and understand what does clarity really mean to you

And then, will your answer remain the same about what you have achieved in this year.

Will it be again about;

How much travels you have done

How much socials you have attended

How much more work you have done with overnight hours extensions

Recovering lost energy through minimalism

I have been with quite a number of micro business makers who keep on blaming how they have worked many hours in their business

I ask them- wait for a minute

Can we check how accountable is that believe?

What are those activities you have done for your business?

Again no accountability to prove that

Actually only 25% of time of many micro business players goes to business

We will discuss about it later in another write up

Minimalism is spirit driven and it’s ultimate gain when you achieve single most jewel called clarity

It starts with intentionality – identifying and promoting things we most value and aligned with, what our deep heart really want to achieve and removing everything else that distract us from it.

You have your first boast from within

Naturally, your heart and spirit will continue to seek clarity – how you intend to achieve things it truly value.

Key in the basket includes - Wealth, good health, love, connectivity with higher being.

Without clarity of how, your heart will not rest

This alone have pushed many to lack of concentrations and drain lots and lots of energy with no end and rest

They are all over

Becoming over consumers trying to prove to their own heart

Whereas the heart is in need of one thing alone – clarity of how you will achieve things it values most

This small circular bait- leads to almost confusion.

You eliminate this confusion, you get almost full recovery of energy lost in overconsumption.

Achieve minimalism = intentionality.

Why you have the power

Intentionality is very different for everyone else.

No two individuals are same. But you are required to dive deeper and become more introspective about your values and passion.

If you shift attention slightly away from limelight of modern demands which keeps showing that, good life is in accumulating things (possess as much as possible), you start getting clear play field of your imaginations

Digging deeper and deeper you will start noticing hidden string of things your heart truly values

The next step still within your power is checking your ability to hold displine

It’s known that success is for those who balances hunger to win with displine to win

What will be your ‘ displine meter ‘

It helps you to start doing away with pressures that don’t matter

This alone brings peace that you never enjoyed before. It’s contagious and moment you taste it, you can’t release it back

You will love things that are very valuable and cost you nothing outside yourself – Deep relationships, simple experiences of gratefulness, personal soul-care.

Duplication adding more salt to the wound

Most business makers lives in duplication

They have found themselves with no ability to control huge system around them that is keeping on influencing them North, South, East, West and other direction that comes by

Living one distinct life around their family, onother distinct around co-workers, onother distinct around their business and neighbors.

They are always forced to keep portraying different images dependent on their circumstances.

Tiring and draining in deed

Tossed all over by new adverts, new people in the block, new fashions and so on and forth

No consistency

This shifting cost a lot of energy trying to change over based on all circumstances that you have no control about.

On other hand, consistent system of personal life is learnable and very transferrable no matter the uncontrollable circumstances

It’s reliable and unfluctuating.

Finally, It’s achievable

I have come to love how much ‘’personal entitlement’’ I’ve been able to do away with during this year of 2025

Key thing is that the heart and spirit involvement comes forth to help a lot in pushing this new realization because it starts setting in and aligning with what it values most

Starting from simpler system

I wrote about how I have enjoyed having very minimal clothes – becoming ready

You can just pick up very easy step to start with-

Clothes – you wear only 20% of clothes that you have

Decorations- Many decorations on your palm, house has no value. Just happened so that you match the colour

Toys- Your kids pushing you to anything. Next time onother one

Cooking utensils -Your kitchen never seem to have enough storage space. Yet grandmothers used far less spaced kitchen and cooked far more often

Televisions-You only have like 2 hrs watch time. You keep more than one Tv. For what

If you keep this chase, you discover very simple start point to recovering the flow from overconsumption.

Start the break down in your personal imaginations

Start from your comfort

This thread will not leave you same again now and in future.

In conclusion, your loss of energy in overconsumption is costing you too much. Understand minimalism system, pick up the power within to make it happen, unlock your heart to help the push by understanding deeper things it values. The gains are irresistible and all these are achievable.

I believe you are now set for 2026 mission, becoming better person to grow your business

Hurraaaaaaay - 2025 is over.

Happiest festive seasons for year 2025 and more prosperous year 2026.

I am happy too – we meet next side. I believe Our God is ready and willing.

Gachoka

I am Gachoka Kang’ata (GK) very passionate about entrepreneurship. My mission- Sharing for Growth. Over 5,000 reading this newsletter monthly.

MD at Cygnus Consulting – working with mid-sized businesses on Continuous Improvement (CI) Designs – Operations Improvement & Excellence. So far, Cygnus pride having worked with over 50 Owners and decision makers. See more: www.cygnus.co.ke

Founder & dedicated coach of micro & small enterprises for growth. Looking forward to impact over 1000 small business in 5 years. See more www.poweringhouse.com

Follow me on socials https://www.linkedin.com/feed/ and https://x.com/CharlesGachoka